By: Jerika P – i-Lead Realty Social Media Manager
Google My Business is a free tool that allows realtors to manage their online presence on Google, including search results and Google Maps. Here are some ways you can optimize your Google My Business page as a realtor:
1. Claim and verify your listing
First and foremost, claim your business listing on Google My Business and verify it. This will help Google know that your business is legitimate and give you more control over your business information.
2. Provide accurate and detailed information
Ensure that your business name, address, and phone number (NAP) are accurate and consistent across all online directories. Also, provide detailed information about your business, including your business hours, website, and services.
3. Choose the right categories
Select the most relevant categories for your business. For example, if you specialize in residential real estate, select “Real estate agency” or “Real estate broker” as your primary category.
4. Add photos and videos
Add high-quality photos and videos of your properties, office, and team. This will help potential clients better understand your business and what you have to offer.
Remember that one of the best marketing tools you can use as a realtor is Google My Business, which you should use and optimize as the majority of customers turn to Google first when looking for a trustworthy realtor.
If you are searching for a Real Estate Professional or would like to learn more, you can contact us here.
Not sure if you want or need to use a realtor? Here are 4 reasons why you should. Watch the video here