By: Jerika P – i-Lead Realty Social Media Manager
Here are a few reasons why selling your home in the winter is a great idea!
1. Opportunity to stand out in the marketplace
As the colder temperatures and holidays approach, most sellers take their listings off the market and wait until springtime, leaving just a few homes to compete with. When a buyer views the availabilities in the winter, the limited selection of homes makes certain listings appear even more attractive compared to a crowded spring and summer market. A decrease in competition can potentially help drive up the home’s value and attract buyers earlier in the process than during a more competitive season.
2. Can benefit from particular discounts and incentives to move during winter months
Many real estate companies and lenders may offer discounted closing costs or 0% finder’s fees for buyers and sellers who move in during the winter, which can be extremely helpful for sellers who are looking to maximize profits. In addition, some municipalities offer local tax breaks and other incentives to purchase or sell a home during the winter months. Discounts and incentives like these can enable a seller to increase the asking price by a small margin while providing extra value to a buyer. That extra bit of marketing could mean the difference between a quick and profitable sale.
3. Jump on long-term projects that could increase the value of a home before listing
Homeowners who have been interested in renovating their homes can begin those projects in the winter and have their houses ready to hit the market in the spring. Typically, the home’s improvements’ cost is known ahead of time and can be immediately added to the asking price. Furthermore, winter projects can be completed when contractors are less busy. This means there will be lower costs for labor and materials compared to spring and summer, potentially giving sellers a higher return on their investments.
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Are we in a housing bubble? Here’s what some of the most successful realtors in the country say. Watch the video here